Why Alica Schmidt turn down a six-figure sponsorship deal

Big sponsorship deal
Not comfortable with the brand
Olympics are not cheap
Social media
One of the most promising sprinters
Born in Pulheim, Cologne
Her true talent
Natural speed and agility
Breakthrough moment
A true fighter
Consistently improving
400-meter and 4x400-meter relay
European Indoor Championships
Nerves of steel
Stunning looks!
A world-class athlete
Being on the track, trying to push myself...
A voice for the track and field community
Paris is the dream
People's perceptions
See you in Paris!
Big sponsorship deal

Alica Schmidt turned down a massive six-figure sponsorship deal from a known brand ahead of the 2024 Paris Olympics. According to Bild, Schmidt rejected the offer due to discrepancies with the brand, despite her need for funding.

Not comfortable with the brand

"A couple of months ago I received an offer from a known brand. But my principles wouldn't align with the brand. I did not feel comfortable accepting that," shared Schidmt during an interview for Bild.

Olympics are not cheap

Nevertheless, with the Olympics around the corner, Schmidt is searching for new means to finance her Olympic dream. According to MundoDeportivo, she is one of the many German athletes struggling to make ends meet ahead of Paris 2024.

Social media

Besides athletics, Schmidt also uses social media as another form of income. "I'm thankful for the opportunity to earn money through social media and avoid having to work a part-time job," she shared on social media. MundoDeportivo further reports on her interest in media, as she is currently studying for a degree in communications.

One of the most promising sprinters

Alica Schmidt is a German track-field athlete who has garnered considerable attention for her exceptional athletic skills and jaw-dropping looks. She has emerged as one of the most promising sprinters in recent years and has her eyes set on Paris 2024.

Born in Pulheim, Cologne

Born on November 8, 1998, the German athlete has forged a name on the international stage. Raised in the small town of Pulheim, near Cologne, she dedicated much of her time to sports and training, as reported by the New York Post.

Her true talent

Schmidt's passion for sports began at an early age when she started playing for a local football team in Cologne. However, it was during her early teenage years she discovered her true talent was sprinting.

Natural speed and agility

Blessed with natural speed and agility, she quickly rose through the ranks and caught the attention of coaches and sports enthusiasts alike.

Breakthrough moment

Schmidt made her breakthrough on the international stage during the 2017 European Athletics U20 Champions in Grosseto, Italy. She competed in the 4x400-meter relay sprint and delivered a great race time, as stated by World Athletics.

A true fighter

A great display of strength and determination that gave Schmidt a silver medal. Her impressive performance in the 4x400-meter relay sprint showcased her remarkable potential.

Consistently improving

Ever since her silver medal in Grosseto, the young German athlete has been on an upward trajectory. Schmidt has continued to dominate her national and international sprinting scene, consistently improving her performances.

400-meter and 4x400-meter relay

The fact she constantly pushes herself and challenges her human limits makes her a world-class athlete. Schmidt's primary race focus now is on the 400-meter and 4x400-meter relay races.

European Indoor Championships

A major defining moment in Schmidt's career came in 2019 when she was summoned by German National Team to compete in Gavle, Sweden. She took part in the European Indoor Championships, facing stiff opposition from other season athletes.

Nerves of steel

Nevertheless, she displayed nerves of steel and clinched a well-deserved bronze medal in the 4x400-meter relay, as recorded by World Athletics.

Stunning looks!

Beyond her sporting achievements, Schmidt has also become an internet sensation, garnering a substantial fanbase on social media platforms. Her stunning looks and athletic powers have gained her a worldwide reputation.

A world-class athlete

She has been featured in various publications and health magazines. According to MailOnline, Schmidt argues she is misjudged and labeled a "sex symbol" purely for her looks when in reality she is a world-class athlete first and foremost.

Being on the track, trying to push myself...

The German athlete demands others value her as a successful runner because that is what she is. "Being on the track, trying to push myself to the absolute limit, that's the feeling I live for," shared the German athlete on her social media.

 

 

A voice for the track and field community

With 3.7 million followers on Instagram, she has become an active voice for the track and field community, speaking out on issues of gender equality and equal opportunity.

Paris is the dream

Schmidt has only one goal in mind and that is Paris 2024. While she has been grateful for the opportunities granted by modeling agencies and fashion brands, she is an athlete at heart.

People's perceptions

"I'm lucky I have such an amazing support system around me. I'm focusing on what I want to achieve as an athlete and I try not to let other people's perceptions dictate my behavior or opportunities," she told Sun Sport.

See you in Paris!

With Paris in her sights, she is undergoing strict training to arrive in prime form. The 400-meter races are going to be a must-watch!

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