Caitlin Clark’s estimated millions in net worth after her rookie season

Cash Cow
ROTY
How much has she made?
WNBA contract
Breakdown
Corporate America
Brands
Wilson Sporting Goods
Nike deal
Biggest deal in history
NIL
The net worth
Cash Cow

After a sensational rookie year, Caitlin Clark has become the WNBA's cash cow with global appeal and record-breaking performances.

ROTY

Clark led the Indiana Fever to the WNBA Playoffs for the first time since 2016 and secured the WNBA Rookie of the Year award over her rival Angel Reese.

How much has she made?

The WNBA star has helped multiple teams reach a record attendance and sent jersey sales through the roof in her home arena. The money she has made for the league is astronomic, but how much has she made for herself?

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WNBA contract

The first thing to look at is her WNBA contract with the Indiana Fever. Clark signed a four-year $338,056 (£258,555/€308,814) deal after being drafted number one in the 2024 WNBA Draft, making $76,535 (£58,533/€69,914) in her opening year in the league, Deadline reports.

Breakdown

Clark's WNBA salary breakdown is as follows: 2024 - $76,535 (£58,533/€69,914), 2025 - $78,066 (£59,704/€71,309), 2026 - $85,873 (£65,677/€78,443), 2027 - $97,582 (£74,632/€89,139). In comparison to other athletes, it may seem like nothing. However, Clark makes most of her money through endorsement deals.

Corporate America

Through her role as the face of the WNBA and the heavy media attention she receives, Clark has become a famous athlete with some of the most giant corporations in America.

Brands

According to USA Today, Gatorade, State Farm, Bose, Buick, Hy-Vee, H&R Block, Topps, Shoot-A-Way, and Goldman Sachs have all added Clark to their endorsement roster.

Wilson Sporting Goods

Clark signed a multi-year deal with Wilson Sporting Goods, making her the first athlete since Michael Jordan to have a signature basketball collection with the company.

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Nike deal

BolaVIP reports that Caitlin Clark's deal with Nike is valued at approximately $28 million (£21m/€25m) throughout eight years. The agreement includes promotional appearances, product endorsements, and featuring in Nike's marketing campaigns.

Biggest deal in history

The deal, which includes releasing her own sneakers in the future, is the biggest sponsorship deal signed by a woman's basketball player in history.

NIL

At Iowa, Clark made her name by becoming the NCAA record scorer. According to JD Supra, through the NCAA's Name, image, and likeness (NIL) scheme, Clark pulled in over $3 million (£2.3m/€2.7m) in endorsements in college.

The net worth

With all that being said, Caitlin Clark's estimated net worth is $3.8 million (£2.9m/€3.4m) in 2024. This considers her WNBA salary, endorsement deals, and NIL at college. Not a bad deal for a 22-year-old!

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